LADIES, LET'S RAISE SOME CAPITAL.

Hi Startup CPGers,

Let's be real - fundraising right now is HARD. The constant pitches, the rejections, the sleepless nights wondering if you'll make payroll. If you're feeling this struggle as a female founder, you're not alone.

Join us* for an honest conversation with women who truly "get it":

Rachel Hirsch, Founder and General Partner of Wellness Growth Ventures, with 15 years of consumer investing experience across UBS Investment Bank, Tiger Global, and more.
Melissa Cafagna, financing expert and self-described 'financing fairy godmother' who helps mission-driven brands secure growth capital after transitioning from finance to sales during her three years in Europe.
Tentar novamenteO Claude pode cometer erros. Confira sempre as respostas.
Hailey Swartz, Co-founder and Co-CEO of Actual Veggies, who's scaled her brand to over 7k retail doors including Whole Foods, Albertsons, and Kroger nationwide.
Greer Tessler, Co-founder of Simple Food Ventures, a fund focused on the future of grocery, with deep retail experience from the Albertsons & Safeway merger through her time at MediaLink and agency work

You'll get:

The real scoop on what VCs are looking for in today's market
Practical approaches to investor conversations that actually work
Behind-the-scenes insights on how Actual Veggies secured funding while building a national retail presence
Connections with other female founders facing the same challenges
A chance to connect in small breakout rooms with other female founders!
A look at alternative financing options like Settle that help brands grow without giving up equity.

Further is proud to bring opportunities, visibility, and support for female-founded CPG product brands, exclusive to our Startup CPG community. *All are welcome

This online mixer is powered by Settle:
Settle is the best way to run your brand's operations, built to power your growth. With a unified platform for streamlined 'finventory' operations, you can easily plan, purchase, manage, and pay for inventory—all in one place. Plus, for qualified businesses, Settle offers access to founder-friendly working capital to help you take the next step.

MORE FEMALE FOUNDER EVENTS @ SUMMER FANCY FOOD

Startup CPG continues their female founder initiative, Further, with a Further Female Founder Lounge at Summer Fancy Food on the Big Idea Stage!

SUNDAY, JUNE 29TH, RSVP below:

Apply for SKU's Fall '25 Track, the nation's top CPG accelerator, for 12 weeks of hands-on mentorship, investor access, and the tools to grow — just like Siete, DUDE Wipes, Daily Crunch, and wildwonder did. The program is mostly virtual with two in-person events in Austin, including a final Pitch Showcase to spotlight your brand to investors.

We're looking for brands with at least $100K+ TTM revenue, strong product-market fit, and relentless founders. After the program, you'll stay connected through an active, supportive network of alumni, mentors, and industry leaders.

Apply by May 31st

For more details + app tips, join our Info Session on 4/16 or contact SKU's Program Director, Brooke Wilson, at brooke@sku.is - Let her know if you have any questions!

APPLY NOW

Startup CPG Resources

→ Databases: Our lists of grocery chains, CPG brokers, 3PLs, distributors, etc.
→ Newswire: Submit your brand news as a press release (for free!)

→ Webinar Recordings: Learn from the best & subscribe to our YouTube channel.
→ Startup CPG Podcast: The world's top CPG podcast - buyer, brand & expert interviews
→ NIQ Data Drops: Free data on your category & competitors
→ Exclusive Discounts: Special offers for our community- NIQ, Grassroots and more