We are at the beginning of a huge influx of high tech jewelry. While many wearable tech gadgets are useful, most fall short in looks. That's what Deepa Sood, who made her own jewelry, thought. So she developed, sought funding and launched
CUFF, a GPS enabled line of personal security jewelry. Cuff is all about
"personal security without sacrificing style."
With just a squeeze or tap, the jewelry allows you to send out alerts and information about your whereabouts to anybody in your protective circle.
As you can see from the video, the main tech part is a small grey rectangular chip called a
Cufflinc which can be removed and placed in any of the cuffs, bracelets, pendants and key chains
(ranging from $50 to $150). There is a choice of materials - leather, silicone and metal.
It's a lot more chic than the old style alerts your grandmother might wear and with a wider range too - not just in and near the house. It is practical for all sorts of people, not only the elderly. The line includes some unisex designs so anyone who is ailing but still active, women who work night shifts, children and so on can use them.
The Cufflinc does not need to be recharged and lasts for 1 year. It syncs with the smartphone app via Bluetooth. Receivers of alerts who don't have Cuff jewelry will get a smartphone notification. The notification is persistent - it will continue until someone responds.
The Cuff collection will be available in Fall 2014 although the company is currently accepting pre-orders. So far, CUFF connects with iOS devices only.
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